My name is Jarno Duursma. Besides being a TEDx speaker, creator of the ‘Listening to the future’ podcast and founder of tech event SMC050, I also wrote four management books on digital technology. My two most recent reports are on Machines with Imagination and Deepfake Technology.

Besides books and reports I wrote articles for Emerce, Bright and Frankwatching. But you might also know me from national media or my opinion articles for the FD, NRC and De Volkskrant.

I like to reflect on the current and future impact of digital technology with optimism and a suitably critical eye. And with an eye for the human interest.

Recent video

Jarno Duursma in 1 minute

Jarno Duursma in 1 minute

This 1-minute video gives you an impression of what Jarno can mean for your (online) event, congress, relation day or training day.

He tells you about the latest technological trends and translates these into the impact on business, people and society. Both physical meetings and online!

Trouw
NOS
EditieNL
RTL 4
NPO1
BNR
EenVandaag
HP De Tijd
De Telefgraaf
NRC.next
FD
AD
Metro
de Volkskrant

Popular lectures

Synthetic Media

1# Synthetic Media

The future of content creation. Synthetic media are various media, such as photos, videos, texts or sound clips, created or modified by artificially intelligent (AI) software. Like deepfakes.

Artificially intelligent systems will become our creative assistant. They are going to inspire us and help us create new things. AI Software as a digital idea machine. Machines help us explore the edges of our imagination.

More information about this lecture
Welcome
Welcome
How to stay human in the era of artificial intelligence
Watch the video

Selected Blogs

Creating a look-a-like digital deepfake avatar

Creating a look-a-like digital deepfake avatar

I made a look-a-like deepfake digital avatar of myself. in this blog you can read what I did and why I did it. What I like and still needs improvement.

Are you interested in digital avatars? Then this blog is definitely worth your time.

Read more
The risks of Artificial Intelligence

The risks of Artificial Intelligence

artificial intelligence is an important technological trend for the coming years. It is being implemented in many different fields. This will be of great benefit. But we should not close our eyes to the disadvantages. As a technology expert I have been studying the drawbacks of technology, especially artificial intelligence, for years.

In this blog you can read about the 12 risks of artificial intelligence

Read more
VolkerWessels
Ernst Young
KNVB
ANVR
Nestle
NRC
BMW
PwC
Gemeente Rotterdam
Wolters Kluwer
Politie
Openbaar Ministerie
KONE
ABN Amro
Gasunie
BNR
Rabobank
ProRail

"For my Master's thesis in Law I had the opportunity to interview Jarno Duursma. He has a lot of knowledge about the latest technological developments and knows how to convey this knowledge with great enthusiasm. He has given me both insights and tips that have been very useful!"
Susanne Bijvank
Master student Intellectual Property Law
Susanne Bijvank
"The webinar on the power of technology in times of corona is really recommended. Jarno Duursma takes you through the (im)possibilities that technology offers in these corona times in his typical, catchy way. Afterwards you'll be completely up-to-date and enriched with a number of surprising insights!"
Bas Baalmans
Digital Business Centre - Rijksuniversiteit
Bas Baalmans
"For the first edition of our online digital marketing event at Achmea, Jarno gave a lecture on synthetic media and deepfakes. Jarno conveys the message with a lot of energy and makes the subject very accessible, also for colleagues who have little digital knowledge. With the help of striking examples you are completely taken into the world of this new technology."
Kimberley van Hulst
Digital Marketer Achmea
Kimberley van Hulst

Receive updates

Would you like to be informed quickly and easily about what’s coming up?

Subscribe to my newsletter!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.